Analytics Interpretation and Reporting
You’ve designed the site with web analytics code in place and the site usage is being tracked. But it takes a lot of your time to review the analytics and, most importantly, interpret what it means. It can be beneficial for you to have someone who understands the data create reports, interpret them, and make suggestions for site improvements based on the data.
Regardless of the industry you're in, there are competitors online. It might be worthwhile to have someone keep an eye on competitors’ websites to stay up to speed with what they’re doing, especially if it can impact the client’s business.
Sales Presentation Development
One of our clients had a team of sales people who wanted to use their website as a visual aid during sales presentations, but always feared there would be spotty or non-existent Internet service for the meeting. Web-tactics was hired to take the website, translate it into an auto-run demo, and burn it to a DVD. This gave the sales people an offline solution, plus a leave-behind for prospects.
After the site is live — or before the work begins in the case of a redesign — it may make sense to get input from the your customers and target audience. We can manage usability testing by creating and compiling surveys, managing one-on-one interviews, and reporting the feedback to you.
Simple, effective and affordable web design…that's Web-tactics, inc.