Services

Web-tactics, inc. is located in Western MA at 83 Main Street, Easthampton, MA 01027 | Call us at 413-341-3355 | Email us at info@web-tactics.com

All of Web-tactic's services are customizable on a client-by-client basis. This is just a sampling to help you understand the types of services we offer. If you don't see something that you need just ask, and we will be glad to accommodate you.

Our core services are Website Design, Website Maintenance, Search Engine Optimization, Graphic Design and Hosting. Numerous web tasks need to be completed on a daily basis. Often, there's no one who can, or wants to do them. Web-tactic's maintenance and production services provide clients with quick access to talented, experienced staff. We work to provide services that generate winning solutions today and sustained performance tomorrow. We lead with our Maintenance programs but follow, as needed, with best-of-breed Tactical Strategy, Design, and Promotion.

Design
An important aspect of a vibrant, fresh web site is the interface. Web-tactics, inc. focuses on providing services intended to keep the visual component of your interactive initiative exciting and relevant.

    Design Components Include

   eservice mobile-web-design-seattle WEB DESIGN
    - Responsive Web Design
    - Custom Web Design
    - Mobile Website Development
    - Hosting
    - Search Engine Optimization
    - Organic SEO Service
    - Pay Per Click Management
    - Open Source Content Management Systems: (Joomla, Drupal, Wordpress, etc.)
    - Custom Content Management Systems
    - Custom Applications
    - HTML, PHP, ASP, MySQL
    - eCommerce/Credit Card Processing: Open Source and Custom
    - Website Content Writing
    - Banner Design and Placement
    - Javascript
    - Fill-in forms
    -SocialMediaMarketing1 Databases
    - Audio,video and sound file creation
    - Custom cgi/perl/PHP scripts
    - Website Videos
    - Digital Photography
    - Photo Galleries
    SOCIAL MEDIA
    - Facebook Fan/Organization/Personal Page Design and Management
    - Corporate Blogging
    - Twitter Account Management
    - Google+ Account Management

     ONLINE REPUTATION MANAGEMENT

The way that potential customers view your brand can be the difference maker for your business. We specialize in providing Online Reputation Management remove bad online review my businessservices that help build trust in your organization. You only get one first impression, let us help you make it a great one.

Our Online Reputation Management (ORM) efforts help improve and protect your most valuable online asset: your personal and brand reputation. Whether you have negative content in Google when your brand is searched, issues with online reviews, or undesirable words in Search Query Autocomplete Suggestions, we can help.

We use strategies and tactics developed from years of solving complex and high-profile reputation management issues to ensure that damage is minimized and a plan is executed to turn the online sentiment around.

     BLOG CUSTOMIZATION/MANAGEMENT
Blogs are another area where you may need help carrying over the same look that you created for their website. Beyond the customization and setup, you may need blog management services, where we publish posts, manage comments, add the blog to directories and promote linking.
    GOOGLE
    - Google Map Location Services
    - Google Analytics Services
    - Google AdWords/AdSense Services
    - Google DoubleClick for Publishers Services
    BRANDING
 Graphic-Design   - Brand Management
    - Corporate Identity
    - Graphic & Print Design
    - Logo Design
    - Header/Banner Design
    GRAPHIC DESIGN
    - Logo Design
    - Header/Banner Design
    - Brochure Design
    - Print Design
    - Custom Web Graphics
    - Special Custom Requests
    - Craiglist Adds
    - Email Template Design
    EMAIL MARKETING
    -  HTML Email Template Design and Management
    - e-Newsletter Design and Management

Redesign Evaluation
A Redesign Evaluation will analyze and evaluate several key elements to measure the marketing effectiveness of your current website. It’s a wise investment if you want a site redesign that will feed your sales funnel with more high quality customer sales.

No visitors? That could be the result of poor or no SEO (search engine optimization).

People leaving your site early? Design, structure, content and usability issues may be to blame.

No inquiries, sign-ups or sales? Possibly a content or marketing issue.

evaluation1. Design Analysis

Professional evaluation of your website includes an analysis of the design and structure of your site, highlighting any problems that could put people off.

2. Content Analysis

As content specialist, we are able to pinpoint problems with your content and will include general suggestions for improvements to your website copy.

3. SEO Analysis

We will also include an evaluation of your site's Search Engine Optimization and will give pointers for ways to improve your SEO to rank higher in search engines and get more visitors.

4. Usability Analysis

Maybe your site isn't very user-friendly in terms of accessibility, navigation or clarity. We'll let you know if something is not working well for visitors and what you could do to change that.

Search Engine Optimization
If you are looking for a way to increase your website's search engine visibility and to generate more targeted traffic to your website, you've come to the right place. We have a team of search engine marketing professionals with over a decade of experience in helping websites rank on the first page of Google and other major search engines.

seo2Our strategic search engine optimization (SEO) services look at the bigger picture, not just working on your backlink profile but working with you to maximize your conversion rate, traffic quality and social media presence through a focused onsite optimization process and continuous offsite link building. As your SEO agency, we will not only get you to page 1, but help you make the most of your traffic.

Almost 6 Billion searches are performed every day on Google alone and this trend is only going up. More and more people are looking online for goods and services and a well-run SEO campaign is how you reach them. We will help you get listed in online directories and map services including Google and Bing local listings to drive high-quality local, national and even international traffic to your site. Getting your site on page 1 of Google can help to drive thousands of customers to your site every week and search engine optimization has proven to be one of the most effective forms of marketing for all businesses, large and small. Proper search engine optimization requires professional SEO specialists with experience in developing and utilizing both on-page (website optimization) and off-page (link building) techniques and methods. Search engine optimization involves a variety of services, including:

SEO Research (competition research, keyword research, keyword assignment)
Full On-page Website Optimization (meta data, keyword placement, SEO copywriting including conversion rate maximization through contact forms and e-commerce integration)
Technical SEO (robots.txt and sitemap updates, site structure optimization, canonicalization, GWT integration)
Off-page SEO (link building, social bookmarking, link requesting, Pr distribution, article marketing)

There are many other factors involved in running a successful search engine optimization campaign, and just as many methods are available to address those factors properly and effectively. A professional SEO expert can figure out the most efficient approach based on your competition, keywords and website's potential. If you are looking for effective search engine optimization, contact us today. We can help!

Content Gathering - Connecting You to Yourself
Need help putting together the photos, biographies, product descriptions and other content on your website? Web-tactics now offers full-service content gathering. That's right, we'll come to you, interview your staff, take pictures of your shop, and help you make a story out of your business for the world to see. We know from experience that this part of the web development process can be the most difficult for clients to do by themselves, so we're making it easier!

Learn about your business - The reason most web designers don't also write content is because they don't know enough about you and your business to do it. We'll take the time to understand what you do, why you do it, and what makes you stand out from the rest.

Write all of the content - After we learn about you, we'll compose the text for the various pages of your website.

2213560Digital Photography & Video- Web-tactics can provide digital photography & video services for nearly any application. Digital photography & video provides high-quality images & video that enhance a web site, advertising display or other application. Traditional photographs lose some quality when they are scanned. Digital Photography provides images directly in a computer-useable format. Digital Photographs can also be printed on high quality digital photo paper for high quality visual presentations. Digital Photographs can also be e-mailed as attachments over the Internet, allowing you to send photos to anyone with an e-mail address in a few seconds. We produce short videos and we also will integrate your video into your site. A video with a call to action is an effect tool to engage and connect with those looking for your services. Adding video to your marketing arsenal is likely to make an impact on your sales, simply because the medium is so powerful.

Maintenance Programs
After the site is complete, now what?
You'll want to update the content of your site to reflect new items, products, services, or news. Web-tactics, inc. can help you keep your Web site looking brand new and up to date. Keeping the content fresh and your site in pristine condition will bring visitors back more frequently. Through scheduled monitoring and visitor feedback, we can isolate problem pages or broken links.

 260   Maintenance Components Include
    - Overall site improvements
    - Site additions & changes
    - Product/Service updates
    - eCommerce Specials
    - Interactivity maintenance

    Website Hosting
    The low cost for Hosting with Web-tactics, inc. is only $10/month including a FREE Domain Name!
    Web Browser-based Graphical Traffic Reports that you can see at any time via a Web Browser
    Web Browser-based Email that you can access from anywhere in the world
    Unlimited POP3 Email Accounts
    Unlimited Email Forwarding Accounts & Auto Responders

- and more - flawless execution of all of your critical tasks.

Promotion
Promotion is often the key to continued growth and success of your website. Promotion requires experience, special skills, the right tools, and attention to detail. Web-tactics, inc. has over 13 years of experience running online promotional campaigns for large, medium and small sized companies. Web-tactics, inc. can build your next email marketing campaign and provide lead generation, gathering and analysis. Web-tactics, inc. can quickly create your next web based promotion to support your offline marketing efforts. Web-tactics, inc. can affordably create banners or other advertising objects required to promote your business initiatives.

 

Simple, effective and affordable web design…that's Web-tactics, inc.

Why Is Web-tactics a Great Solution?

Don’t take our word for it — see what our customers have to say. Comments like these are what drives our business. They affirm that our dedication to a high level of service, combined with advanced technology and an expert team, provides an exceptional solution.